"Macheads" - the movie.

I came across this article written by Corrine Schulze from CNET about an upcoming movie called "Macheads".

"This afternoon, I heard about the forthcoming film, MacHeads, for the first time.

My first thought was, huh, someone has made a movie based on Leander Kahney's book, The Cult of Mac.

I watched the trailer, and sure enough, Kahney--a former editor of mine when I wrote for Wired News--was in it. But it didn't look at all like it was his film.

Rather, it appears to be a similar look at the cultlike community and emotions that surround Apple, the Mac, and all things non-Windows.

For me, the trailer itself was gratifying enough, as from the very first frame, I recognized someone I know and it only went on from there. All told, five of the people they used in the trailer were friends or acquaintances of mine.

But more to the point, I think it's an interesting idea, making a movie like this. Obviously, I don't know anything about the film beyond what I saw in the trailer. But it seemed like they captured the sense of charged emotions that Mac users have about their computers and the company that makes them: devotion, excitement, reverence, frustration, betrayal, and so forth."

Watch the trailer here . Steve Jobs is really the Walt Disney of technology ;)

Labels: apple, culture, mac

¶ posted by Jimmie Geddes, Editor @ 1/22/2008 09:14:00 PM