Amazon Customers Can Now Instantly Watch Ad-Free Movies and TV Shows on Macs, PCs and Compatible Sony BRAVIA Televisions Starting Today on Amazon Vide SEATTLE--(BUSINESS WIRE)--Sept. 3, 2008--Amazon.com, Inc. (NASDAQ:AMZN), today announced that customers can now instantly watch ad-free movies and television shows on Macs or PCs with Amazon Video On Demand, Amazon's digital video service offering thousands of movies and television shows. Previously, customers could only download titles and watch them on a PC (using the Amazon Unbox application) or on their TiVo box. Now customers can either watch instantly within their web browser or download using the Unbox application and watch anytime. Additionally, customers can now rent or purchase Amazon Video On Demand movies and TV shows directly through Sony's BRAVIA Internet Video Link device on compatible BRAVIA(R) television sets (currently in beta). Sony's BRAVIA Internet Video Link device seamlessly streams Internet video content directly to compatible Sony HDTVs through a broadband connection.

Starting today, to make it even easier for customers to decide whether they want to rent or purchase a title, the first two minutes of every movie and TV show automatically plays for free as soon as they visit the product detail page. At any time during the free viewing period, customers can choose to purchase or rent the title to watch it in its entirety. Once a customer orders a video, it is automatically added to Your Video Library. With the new Your Video Library, customers can access and stream their Amazon videos through popular web browsers on Macs and PCs. Customers can also access Your Video Library through the Sony BRAVIA Internet Video Link device on their compatible Sony BRAVIA televisions.

"We're continuing to create new, convenient ways for our customers to watch digital movies and TV shows. The ability to watch content instantly without downloading first was among the most requested features of our customers, and now it's live--customers can instantly watch the ad-free title of their choice on a Mac, PC or compatible Sony BRAVIA TV via Sony's BRAVIA Internet Video Link device," said Roy Price, director of Amazon Video On Demand. "Amazon Video On Demand provides customers with the choice of how to watch their favorite movies and TV shows, be it on their PC or Mac, on the TV with TiVo or through Sony's BRAVIA Internet Video Link device on compatible Sony BRAVIA TVs, or on the go with a portable video player."

Labels: amazon

  ¶ posted by Jimmie Geddes, Editor @ 9/04/2008 12:09:00 PM