Apple iPhone takes record 40% share of worldwide smartphone OS market • Worldwide iPhone OS marketshare has increased from 33 to 40 percent in the last 6 months, with substantial share in all regions except for Asia and Africa. Please see our June report for more information on the geographic distribution of our iPhone users.

• As we have noted in previous reports, iPhone and Android continue to gain share at the expense of the legacy platforms like Symbian and Windows Mobile.

• Although its share of usage has been declining, Nokia handsets still dominate the top smartphones lists in all regions outside North America. Nokia’s new touchscreen devices – the N97 and XpressMusic – are both gaining traction and were the number 4 and 5 smartphones in Western Europe.

• Android continues its strong growth in both North America and Europe. Ad requests from Android devices grew 17% month over month in August, following a 50% increase in July. Given the new devices launching in Q4, it could be a huge holiday season for the Android platform.

• Phone represented 50 percent of US smartphone usage in AdMob’s network in August 2009, followed by RIM and Android devices at 14 and 13 percent, respectively.

Labels: iphone, smartphone

  ¶ posted by Jimmie Geddes, Editor @ 9/30/2009 11:03:00 PM